Category: Guest Blog
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Being #2, Avis Cars and Tamil film music…
Guest Blog #32 – Anand C The piece, “What should you do if you are #2?” which I got to from Marketing Playbook, got me thinking… As Laura Ries says in this post, Avis is one of the most memorable #2 campaigns (some other examples are also listed), focussing on why they are different from…
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Looking back…looking forward…
Guest Blog #31 – Anand C I’ve been getting into several conversations about why I blog… in an attempt to try and answer that question, here’s a compilation of the things I’ve been intrigued by, as represented by past blogs: Co-Blogs with LazyGeek: (World Themes for Indian Cinema) 1. The Man Who Saw Infinity –…
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You may say I’m a dreamer!
Guest Blog #30 – Anand C We’ve all heard the “graduation speech” bit in most schools about the need for the young to dream. But it’s interesting to see Ms. Marilee Jones, the Dean of Admissions at MIT, integrate “day-dreaming” more of a criteria in the application process. More importantly, kudos to her for coming…
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David VS Goliath and the spirit of August 15th
Guest Blog #29 – Anand C I love the underdog. Among the few Biblical stories I know, one of my favorites is David VS Goliath… it never ceases to inspire. As if reminding me of a religion I know nothing about, two little independent shops in the Northern California area keep emphasizing on the concept…
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HmmM… Night?
Guest Blog #28 – Anand C The title of this article caught me by surprise. The case that Michael Agger makes is cogent, even if he had to rely at times on exaggeration of the facts and ignore some rough edges to make his case (for instance, the fact that Praying with Anger, M Night‘s…
kirukkal.com 